The annual Whiskey Row New Year’s Eve Boot Drop is just around the corner, and downtown Prescott is gearing up for the event. Whiskey Row will become a street party as a 6-foot illuminated Cowboy Boot will be slowly lowered down the Palace building’s flagpole.
How did the Boot Drop get started?
The tradition began in 2010 when Tracey Horn of Helken & Horn Advertising Agency approached local graphic artist Stephan Markov of Morgan Sign Co. with a design request. “They had an idea for a boot, and she challenged me to make one,” Markov recalls. The rest, as they say, is history.
Let the festivities begin
The celebrations will starts at 8:00 p.m. Sunday, December 31st and end at 12:30 a.m. There will be two boot drops over the course of the evening with the first drop occurring at 10:00 p.m. followed by the midnight drop to ring in 2018.
Free to all who attend there will be entertainment and refreshments. Local MC and radio talent, Leza Dandos will be pumping up the crowd by spinning tunes, and there will also be local vendors, fire dancers, promotional giveaways and a Ferris Wheel.
A brief history of Whiskey Row
Whiskey Row, dates back to 1864 and was visited by many well-known figures of that time, including Doc Holliday and the Earp brothers. Destroyed in the fire, but restored, today Whiskey Row stands as a monument to the past.
From mining to the Indian wars of the late 1800’s, Prescott AZ was the very center of activity and commerce in the region. Click here to learn more about Prescott’s history.
Visiting Prescott for the holidays?
Once you’ve experienced one of the best small towns for Christmas Celebrations and Prescott’s New Year’s Eve Boot Drop tradition we are sure that it will leave an indelible impression and the experience doesn’t have to end.
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